Melanin Money · Internal

Wealth Weekend 2026 · Staff Hub

Your field guide for the weekend. Never worked an event before? Start with “How to use this guide” below — you’ll be fine.

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Read first How to use this guide

First event? Take a breath — here’s how this works.

  • Find your day. Tap a day tab (Thu / Fri / Sat) up top, or open Contents to jump anywhere.
  • Search when a guest asks something. Type into the search bar — “parking,” “dress code,” “refund” — and the answer card pops up. Everything under Answers for guests is safe to say out loud.
  • Know your station. Read Station expectations for what your role actually does. It’s okay to not know everything.
  • When in doubt, ask up. If something’s above your station or you’re unsure, check the Escalation quick card and call or radio your lead. Nobody expects you to solve it alone.
  • “Full source ↗” links at the bottom of a section open the complete document if you need the deep version.
The one rule that covers most situations: stay warm, keep people moving, and never say “I don’t know” to a guest — say “let me find out,” then find the person who does.
Who to call Escalation quick card

When something's above your station, call up the chain fast.

WhoPhoneFor
Tyeisha Smith · EOE CEO773-530-6523The whole event
Da-zha Jones · MM lead910-978-8798Print materials, curriculum, client experience, CS team
Jasmine Tiara · MM lead678-935-2011Guest experience / client experience
Samantha Kall · MM lead610-996-1035Registration, tech, etc.
Jocelyn Perry678-592-9600Run-of-show calls

Full staff directory is in the locked Team Directory section below.

Ground rule If you're not on a shift, you're still on

Not assigned to a shift? Enjoy the conference, connect with attendees, or take a break — but stay on call in case support is needed. Mingle with guests, check in with clients you recognize, and sit in on sessions when you can.

Sales team: default to the info table whenever you're not floating, engaging a lead, or in the pitch room.

Thursday · July 16 — Setup & Early Registration

All day Thursday shifts & assignments
TimeActivityWho
9:30–11:30aEvent setup w/ Dayna (A701)Jackson, Dion, Carrie, TaLisha
11:30–1:00Working lunch / WW prep (M101)All team
1:00–2:00Pitch walkthrough w/ Carter & Dr. Sonja (M101)All team
2:00–3:00WW prep: shifts, roundtable, swag (M101)All team
3:00–4:00Venue walkthrough w/ TyeAll team
4:00–5:00Early registration — shift 1Lelani, Jessie, Thomas, Rachel, Jackson, Dion
5:00–6:00Early registration — shift 2Tameka, Justin, Koko
6:00–7:00Early registration — shift 3Rachel, Ike, Carlos, Devin
5 or 6pEducation ROS w/ Jocelyn, Carter, GeorgeSamantha, Da-zha
5:30–6:00pEducation Day run-through w/ EOESamantha, Da-zha
8:00–9:00+ PM · Welcome Mixer — High Velocity, the hotel bar (Atrium Level).

Friday · July 17 — Registration Day & Evening Pitch

7:30a–5p Registration desk & info table
Call time 8:45 AM for anyone not already on a shift.

Registration desk (≥1 at tables always)

TimeAssignedSupport
8–10Rachel, Thomas, Koko, IkeCarlos, Dion, Jackson
10–12Jessie, JustinTameka, Carrie
12–2Lelani, Carrie
2–4Devin, Dion
4–5:30Coverage gap — all hands to pitch

Info table (1 person always)

TimeAssigned
8–10Tameka
10–12Devin
12–2Carlos
2–4Ike
4–5:30Tameka

Other coverage

  • 9–5 Merch booth — Dom
  • 11:30–12 Lunch line / guest management — Rachel, Thomas, Koko, Jackson
  • 11:30–12 Team lunch (buffet / staff room) — all team
4–5:30p Friday pitch — all hands

No rotation. Everyone works the pitch. (See the Pitch playbook in Reference for how the room runs.)

RoleAssigned
Pitch Room LeadCarter & VJ
Closers (4)VJ, AnnaGrace, Heather, Cyan
Deposit Collectors (4)Lelani, Jessie, Yvonne, Thomas
Tech & Backup DepositJackson, Dion
Door Team (3)Carlos, Carrie, Nya
Floaters / SupportKoko, Rachel, Devin + remaining
Folders up front / guidingKoko, Rachel, and/or Devin
Stay in conference roomJustin, Ike
Info tableTameka
8p–12a Networking Mixer · Rock Steady

Rock Steady, 907 Marietta St NW, Atlanta, GA 30318. VIP+ free drinks 8:00–9:30 PM; opens to everyone at 9:00 PM.

Guest comms: Rachel, Devin, Lelani. Escalation: Jasmine.

Open in Maps ↗

Saturday · July 18 — Reg, Midday Pitch & Awards

8a–2p Morning shifts (reg, info, roundtables)
Call time 8:45 AM for anyone not on a shift. Round table management 9:45–11:30 — all CS team.

Registration desk

TimeAssignedSupport
8–10Ike, CarlosTameka
10–12Dion, Carrie

Info table

TimeAssigned
8–10Thomas, Jessie
10–12Jackson
12–2Tameka

Other

  • 8:00–9:15 Seating during doors — Justin, Jackson
  • 9a–9p Merch booth — Dom
12–2p Saturday pitch — all hands

Call time 12:00. No separate door team today — door duties fold into Floaters.

RoleAssigned
Pitch Room LeadCarter & VJ
Closers (4)VJ, AnnaGrace, Heather, Cyan
Deposit Collectors (4)Lelani, Jessie, Yvonne, Thomas
Tech & Backup DepositJackson, Dion
Floaters / Folders / SupportKoko, Rachel, Devin, Justin, Ike, Carlos, Carrie, Nya + remaining
Info tableTameka
4:45p call Awards Show — evening roles
Call time 4:45 PM, all team. Anyone unassigned is standby backup.
Showtime, two versions: tell guests the show starts 6:30 PM (public schedule). The internal run-of-show has the host opening closer to 6:15–6:20 — that’s our cue, not theirs. Cocktail hour 5:00, doors/seating 6:00.
TimeRoleWho
5–7Awards check-in onlyIke, Justin, Jackson
5–6Red carpet lineCarrie
5–6Style carpet lineRachel
6–7Guest flow & seatingCarlos, Thomas, Devin, Koko, Jessie, Lelani, Dion

Sunday · July 19 — Wrap-Up

1–4p Champagne & Capital Gains Brunch

2662 Fairoaks Rd, Decatur, GA. Toast at 2:30 PM, then head home.

Confirm before telling guests: the master binder marks this invite-only (PLT, staff & special guests), while the staff schedule calls it optional for all team. Check with ops on who’s actually invited before repeating it to anyone.
Rideshare only — about 20 parking spots on premises.

Carrie Bell & Dion Mays stay through Monday 7/20.

Open in Maps ↗

Reference — your job, the pitch, check-in

Playbook Station expectations — what your role is

Even off-shift, your presence matters — mingle, check in with clients you know, sit in on sessions. Sales defaults to the info table when not floating, on a lead, or in the pitch room.

Guest-facing stations

  • Registration Desk. First impression of the weekend. Scan tickets, hand off badges/wristbands/booklet, answer quick schedule & seating questions, point guests the right way. Keep the line moving warmly.
  • Info Table (Rich Relatives Hub). Central support hub + sales home base. Be visible and available; field company/service/event questions; connect interested guests to the right team member instead of dropping the thread.
  • Round Table Management. Saturday-morning facilitation crew (nearly all CS). Keep each table on track, on time, on-topic; watch the clock and signal transitions so tables wrap together.
  • Breakout Guest Management. Move guests from the main room into breakouts. Post up at decision points, answer “which way?” warmly, keep the handoff seamless.
  • Merch Booth. Five Hitter team all weekend. Manage display, process sales, watch inventory. Solo post — arrange break coverage in advance.
  • Lunch Line. Keep the buffet flowing, prevent crowding, flag Events if food runs low.

Pitch room roles

  • Closers (4). Final conversions after interest is locked. Qualify, then move leads from deposit to full payment.
  • Deposit Collectors (4). Collect deposit info right after the pitch, manage forms, keep your copy, pass guests to closers.
  • Tech & Backup Deposit (Jackson, Dion). Safety net for both tables. Float when smooth; take payments when the line backs up.
  • Door Team (Fri, 3). Control entry/exit, keep the room calm and right-sized. Friday only.
  • Room Transition. Escort interested attendees into the pitch room; keep momentum, keep the path obvious.
  • Folders. Hand a folder to each person in. On the way out, collect from anyone who didn't move forward; paid guests keep theirs. Warm, never singling anyone out.
  • Floaters / Support. Warm roving presence. Ask what brought them, what they're working toward, whether the program fits. You don't have to close — this is hospitality + momentum.

Awards show roles

  • Awards Registration. Formal second check-in for evening-only guests (esp. MM100 honorees). Scan, distribute seating info, confirm nominee/VIP arrivals, direct to carpet/cocktails/seats.
  • Carpet Line Management. Keep red + style carpets flowing, pace photos, coordinate with PR/media.
  • Guest Flow & Seating. Largest crew. Move guests from carpets to seats by ticket type, prevent bottlenecks, give VIPs/nominees special attention.
Map Which room is what

Quick orientation so you can point guests the right way. All at the Atlanta Marriott Marquis.

  • Marquis Ballroom — main stage, Education Day general sessions (Fri & Sat morning).
  • Marquis Foyer — registration, step-and-repeat, merch, photo activation.
  • Imperial Ballroom — VIP lunch Friday; Saturday morning breakout rooms (split into rooms B, C, D).
  • Atrium Ballroom — Saturday evening MM100 Awards Show (turns over from breakouts during the day).
  • Atrium Foyer — Awards arrivals, red carpet, cocktail hour.
  • Upper Atrium — VIP lounge (access list only).
Heads up: the internal Canva venue map is an image we couldn’t pull in here — confirm exact room letters/floor with ops on-site, since breakout room assignments (B/C/D) can shift.
Playbook The pitch — how the sale works

Goal: convert attendees into FFF clients. Friday = high-trust private closing room. Saturday = FOMO pitch in the main room. Throughout, Carter & George soft-seed client wins and note that sales staff are on-site.

The ask

Place a $2,000 deposit or pay in full to secure on-site event pricing.

Flow

  • Prospect fills out the paper one-pager with payment details.
  • Goes to checkout station; staff process payment electronically.
  • Direct traffic to the closers' table to finish the process — qualify the lead and collect full payment.
  • No one should leave the room with their folder if they didn't pay.

Payment options: wire, credit card, or Flexxbuy application.

Why in-person only? Paper form + live checkout raises commitment and accuracy, and stops “I'll do it later.” Training owner for closers & deposit collectors: Jackson. Live payment links & logins are in the locked section below.
SOP Check-in (EntryPilot)

The job is mostly one thing: scan the code, wave them in.

Before doors open

  • Install Eventcombo EntryPilot (App Store / Google Play).
  • Log in with the support account (credentials in the locked section).
  • Allow camera access. Tap our event “Wealth Weekend 2026”not “…- Checkout.”
  • Do one test scan so you know what “success” looks like.

Checking people in

  • Scan their QR (confirmation email or printout), or
  • Search name/email via Manual Check-In.
Always ask: “Are you here with a guest?” Check in each person separately — one scan only checks in that one person, not their guest.

If something's off

  • Won't scan: screen brightness all the way up, hold steady. Still nothing → Manual Check-In by name/email.
Not in the system? Do not add them yourself. Send them to ops — ops decides who gets in (pre-approved comps only). We are not selling tickets at the door.
Playbook Client early renewal offer

Existing clients (not already on an annual plan) can renew early at $15,000/year (vs. $18,000). Internal goal: 30 renewals.

  • The ask: commit now; sign the agreement + complete a $1 checkout that stores payment info. The full $15,000 is charged within 7 days.
  • Their current program term doesn't shift — they're paying early, not switching programs now.
  • Incentive: lock in annual pricing for life (while continuously enrolled) + entry into two prize drawings.
  • Client flow: scan the QR (in reg materials) or visit the renewal page → sign online → $1 Spiffy checkout → confirmation. CSAs complete the full charge within 7 days.

Owners — strategy/QR: Da-zha · web/URL: Lena · Spiffy/HubSpot/training: Jackson · legal: Samantha. Backend links in the locked section.

Program Full run of show & speakers

Friday — Education Day 1 (Marquis Ballroom)

  1. Energy & Mindset opener — Selena
  2. Kickoff & Welcome — Carter & George
  3. Keynote: AI — Morgan DeBaun
  4. Panel: Worthy of Wealth — Larry Jones, Onyi Odunukwe, Cedric Nash
  5. Keynote: Business Acquisitions — Gamal Codner
  6. Lunch + VIP “Art as an Asset” (Imperial) — Onaje & Omari Henderson
  7. Panel: Legacy Locked In — Bilal Little + Chanise, Rebecca, Jasmine, Latasha
  8. Client Awards — George & Carter
  9. Dr. Sonja: The Capacity for Millions
  10. Fireside: Why You Need a Money Team — Dominique Broadway
  11. Day 1 recap + Day 2 preview

Saturday morning — breakouts

  • Round 1: Cash Flow Optimization & Business Forecasting (Freedom Number activity)
  • Rounds 2–4 rotating: Investing & Retirement (George), Tax Strategy (Carter), Life Insurance & Estate (Da-zha) + Client Round Tables (Jasmine, VIP+/clients).
    Room rotation — Rd 2: Da-zha=B, George=C, Carter=D · Rd 3: Carter=B, Da-zha=C, George=D · Rd 4: George=B, Carter=C, Da-zha=D
  • Closing Keynote: Your Next Level Starts Now — Marcus Rozier
  • Final pitch (conference room) · Event closing

Saturday evening — MM100 Awards (Atrium)

  • Cocktail hour + check-in · doors/seating/dinner · show starts
  • Awards in 4 parts, client testimonials + giveaways woven through
  • Melanin Money Report: $1B celebration · Client Net Worth Awards (100k/500k/1MM/5MM)
  • Early Bird WW27 + location reveal · show ends

Attendee Q&A — safe to share

Attendee “What's the dress code?”
  • Education Days: business casual / business attire, elevated.
  • Awards Show: formal; black tie welcome (tux not required). Floor-length preferred; club dresses not ideal.
  • Mixers & evenings: elevated everyday look.

Full style guide (Jasmene Bowdry): Day 1 “The Blueprint” · Day 2 “The Estate” · Awards “The Legacy.”

Attendee “Where do I park?”

Atlanta Marriott Marquis, 265 Peachtree Center Ave NE, Atlanta, GA 30303 · (404) 521-0000.

  • On-site valet ~$67–72/day, in-and-out privileges. Space is limited.
  • Nearby garages (e.g. Peachtree Center Parking) start ~$7–10/day.
Open in Maps ↗
Attendee “What should I bring?”
  • Ticket or QR code for check-in
  • Notebook or device + plenty of business cards
  • A sweater — rooms run cold
  • General Admission: grab lunch on Friday
Attendee “Can I get a refund / transfer?”

No. All sales are final and non-refundable, and tickets are non-transferable. If a guest pushes further, send them to customerservice@melaninmoney.com.

Attendee “Where do I sit?” (by ticket)
  • VIP / Platinum / All Access: preferred seating in general sessions; round-table seating + dinner included at the Awards Gala.
  • General Admission: theater-style in general sessions; no dinner at the Gala.
Attendee Key times to tell guests
  • Thu: Early registration 3–7 PM (Marquis Foyer). Welcome Mixer 7–9 PM, High Velocity hotel bar (own tab).
  • Fri: Reg opens 7:30 AM, doors 8:30, sessions 9–5:30. Mixer 8 PM–12 AM at Rock Steady, own tab.
  • Sat: Reg 7:30 AM, doors 8:30, sessions 9–1. Cocktail hour 5:00–6:15 PM (cash bar), Awards Show doors 6:00, show 6:30–9:30, after-party 9–12. (Tell guests 6:30 for the show start.)
Reinforce: wear badge & wristband always · arrive early · stay hydrated · use #WealthWeekend2026 · full agenda at wealthweekend2026.com.

🔒 Staff only — logins & directory

Protected. This section holds logins, live payment links, and staff phone numbers. Enter the team code to unlock on this device.

Logins App & system logins
  • EntryPilot support: customerservice@melaninmoney.com / wealthweekend26
  • Spiffy sales temp login: systems+1@melaninmoney.com / password begins wealthwee confirm full pw w/ Jackson
Pitch links Payment & processing links
Renewal Renewal backend systems
Directory Team phone directory
NamePhone
Da-zha Jones910-978-8798
Samantha Kall610-996-1035
Koko Derderian385-267-3850
Lelani Williams401-265-0297
Jessie Monterroso310-909-3056
Rachel Neblett512-659-5056
Carlos Bonilla787-942-0860
Thomas Windom216-526-5521
Jamar Jackson803-607-3223
Ike Elele240-925-0258
Tameka Means856-625-0573
Carrie Bell305-764-2236
Jackson Foley916-450-0203
Dion Mays916-820-5703
Jasmine Tiara Grant678-935-2011
Devin Alphin404-543-9012
Justin Johnson414-745-6745
AnnaGrace Holmes480-313-4972
George Acheampong704-649-3557
Cyan Misencik724-630-615 missing digit — verify

Evolution of Events

Tyeisha Smith (CEO)773-530-6523
Rosa Maria Smith210-727-2895
Jocelyn Perry678-592-9600
Dayna Conway470-430-5045
Kellie Shelton678-551-2456
Corey McKenzie770-912-4122